IGEN VBEM — Viksit Bharat EXIM Meet

Where the Buying Plan Meets the Selling Floor.

India's Concurrent EXIM Business Engine. Powered by www.indiaglobalexpo.com — the transaction layer of the Viksit Bharat ecosystem.

50
Sector Buyers Offices
195
Countries reached
6
City circuit
105+ Cr
Sponsorship inventory
1368
Hourly slots
2
Concurrent days
Five stakeholders, one business engine

Benefits of IGEN VBEM — The Viksit Bharat EXIM Meet

Where the Buying Plan Meets the Selling Floor — India’s Concurrent EXIM Business Engine.

IGEN VBEM (Viksit Bharat EXIM Meet) is the Business Outcome Engine of the Viksit Bharat ecosystem. It runs as a concurrent 2-day physical buyer-seller marketplace that converts thought leadership and recognition into measurable trade pipelines, contracts, and ROI — powered by indiaglobalexpo.com, the transaction layer of the Viksit Bharat ecosystem.

Procurement team reviewing verified supplier registry
P1

Buyers / Procurement Teams

Find Verified Suppliers, Faster.

A vetted supplier registry and dedicated Buyers Offices that replace unverified digital leads with pre-scheduled, qualified supplier meetings.

  • Access a vetted supplier registry across 50 sectors and 1,300+ industries
  • Meet verified sellers through dedicated Buyers Offices
  • Replace unverified digital leads with qualified supplier meetings
  • Conduct pre-scheduled 60-minute negotiations
  • Reduce sourcing time and procurement friction
  • Access live verification through indiaglobalexpo.com
  • Connect with Indian and international suppliers in one marketplace
  • Move from discovery to contract discussions quickly
  • Use procurement mandates for targeted matching
  • Improve supplier confidence and decision-making
Explore P1 →
Exporter presenting products to verified international buyer
P2

Sellers / Exporters / Manufacturers

Meet Decision-Makers, Not Random Visitors.

Pre-scheduled sessions with IFIC verified buyers from 195 countries, replacing cold outreach with measurable trade pipelines.

  • Meet authorised buyers through pre-scheduled sessions
  • Access IFIC verified buyers from 195 countries
  • Reduce cold outreach and long sales cycles
  • Choose Solo, Joint, or Host-Your-Own-Buyer tracks
  • Present directly inside sector Buyers Offices
  • Generate measurable trade pipelines
  • Access executive lunch and VIP networking sessions
  • Earn exhibition booth upgrades for strong performance
  • Gain Founding Member matching priority
  • Convert meetings into contracts and long-term buyers
Explore P2 →
Sponsor brand visibility at a business conference
P3

Sponsors & Brands

Own the Hour. Own the Conversation.

₹105.12 Cr of hourly sponsorship inventory across 6 cities, putting your brand before buyers, sellers and policymakers.

  • ₹105.12 Cr sponsorship inventory across 6 cities
  • Choose Platinum, Diamond, Gold, or Silver hourly slots
  • Gain visibility before buyers, sellers, and policymakers
  • Associate with India's EXIM business engine
  • Build premium brand positioning
  • Generate high-value B2B leads
  • Maximise ROI through limited hourly inventory
  • Receive multi-city brand exposure
  • Connect with sector-specific audiences
  • Strengthen national and international brand recall
Explore P3 →
Supply chain partner analysing sourcing network
P4

SCM Elite Partners

Monetise Your Procurement Network.

Fixed sourcing fees and transaction commissions for verified buyer onboarding, built on ASCM, IIMM, UNSPSC and HS Code standards.

  • Earn fixed sourcing fees for verified buyer onboarding
  • Receive transaction commissions up to 7.5%
  • Access regional, 3-city, or 6-city hosted travel packages
  • Gain Whitepaper and ecosystem recognition opportunities
  • Leverage existing corporate procurement networks
  • Participate in a verified buyer acquisition model
  • Align with ASCM, IIMM, UNSPSC, and HS Code standards
  • Build long-term sourcing partnerships
  • Earn from measurable trade outcomes
  • Become part of India's EXIM ecosystem leadership network
Explore P4 →
Government trade delegation at a national pavilion
P5

Government, Embassies & Trade Bodies

Enable Real Trade Outcomes.

Country-specific trade pavilions and verified buyer-seller matchmaking that support export promotion and Viksit Bharat 2047 goals.

  • Host Country-Specific Trade Pavilions
  • Support foreign delegations and export promotion councils
  • Facilitate verified buyer-seller engagement
  • Promote bilateral trade opportunities
  • Showcase national export capabilities
  • Connect enterprises with procurement mandates
  • Strengthen trade diplomacy and collaboration
  • Track measurable trade outcomes
  • Support Viksit Bharat 2047 economic growth
  • Build long-term EXIM partnerships
Explore P5 →
Stakeholder-based problem → solution

Problems We Solve

Every stakeholder faces different EXIM challenges — select your role to see how IGEN VBEM solves them.

Common challenges

  • Unverified supplier leads
  • Time-consuming supplier search
  • Difficulty comparing suppliers
  • Unorganised trade show meetings
  • Low-quality vendor interactions
  • Slow procurement cycles
  • Limited access to decision-makers
  • Poor meeting scheduling

VBEM solutions

  • Vetted supplier registry
  • Dedicated Buyers Offices
  • Pre-scheduled 60-minute sessions
  • Live verification access
  • AI/data-driven matching
  • Sector-specific meeting structure
  • Verified seller capability profiles
  • Trackable procurement pipelines

Common challenges

  • Cold outreach to buyers
  • Long sales cycles
  • Low-quality exhibition leads
  • Difficulty reaching authorised buyers
  • Unclear buyer budgets
  • High trade show costs
  • Limited international buyer access
  • Poor deal conversion

VBEM solutions

  • IFIC verified buyer network
  • Pre-confirmed procurement mandates
  • Scheduled buyer meetings
  • Buyers Office access
  • Host-Your-Own-Buyer track
  • Executive lunch and VIP sessions
  • Performance-based booth upgrades
  • Founding Member priority matching

Common challenges

  • Low ROI event sponsorships
  • Generic branding opportunities
  • Limited executive audience access
  • Poor lead quality
  • Weak premium positioning
  • Difficulty measuring impact
  • Short-lived visibility
  • Limited exclusivity

VBEM solutions

  • Hourly sponsorship inventory
  • Limited Platinum/Diamond slots
  • Sector-specific audience targeting
  • Direct buyer and seller exposure
  • Measurable lead generation
  • Multi-city visibility
  • Premium EXIM positioning
  • High-value business networking

Common challenges

  • Procurement networks remain underutilised
  • No structured monetisation model
  • Limited recognition for buyer onboarding
  • Weak incentive systems
  • Difficulty scaling sourcing relationships
  • Lack of ecosystem visibility

VBEM solutions

  • Fixed sourcing fee model
  • Transaction commission structure
  • Multi-tier SCM partner programme
  • Hosted travel and city access
  • Whitepaper and leadership opportunities
  • Verified buyer onboarding system

Common challenges

  • Difficulty generating measurable trade outcomes
  • Limited bilateral trade engagement
  • Fragmented buyer-seller interactions
  • Weak export promotion infrastructure
  • Poor tracking of trade opportunities

VBEM solutions

  • Country-Specific Trade Pavilions
  • Verified buyer-seller matchmaking
  • Dedicated trade delegation infrastructure
  • Trackable procurement mandates
  • Integrated physical + digital EXIM platform
What is IGEN VBEM

The Business Outcome Engine of Viksit Bharat

The Viksit Bharat EXIM Meet (VBEM), powered by www.indiaglobalexpo.com, is the Business Outcome Engine of the Viksit Bharat ecosystem. It runs as a concurrent 2-day physical marketplace that converts thought leadership and recognition into measurable, trackable trade pipelines.

  • A White Paper creates Knowledge (Day 1 — Viksit Bharat Conferences)
  • An Award creates Recognition (Day 2 — Viksit Bharat Awards)
  • A Buyer-Seller Meet creates Business (Concurrent — IGEN VBEM)
  • Together, they drive Economic Growth for Viksit Bharat 2047
The three engines

Where VBEM fits in the Viksit Bharat pyramid

Viksit Bharat Conferences (VBC)

Knowledge Engine — Day 1 — 36 national white papers, policy dialogues

Viksit Bharat Awards (VBA)

Recognition Engine — Day 2 — institutional trust and credibility

Viksit Bharat EXIM Meet (VBEM)

Business Engine — Concurrent 2 Days — transactions, contracts, ROI

Buyers and sellers at a trade meeting
Strategic positioning

Removing friction for buyers and sellers

VBEM is engineered to remove the friction that buyers and sellers face in traditional trade shows.

For Buyers: a vetted supplier registry replaces unverified digital leads, and dedicated office spaces replace unorganised show floors. For Sellers: pre-scheduled 60-minute sessions with authorised decision-makers replace cold outreach and long sales cycles.

VBEM carries structural patron alignment from the Government of India and various ministries, functioning as the physical infrastructure layer behind the 365-day digital platform at www.indiaglobalexpo.com, which covers 195 countries.

The Top 50 Sectors "Buyers Office" model

A dedicated office, not an open floor

The venue layout replaces the open exhibition floor with a dedicated Buyers Office configuration across the Top 50 Sectors and 1,300+ industries. Every verified corporate and global procurement team is assigned a private, branded operational office suite equipped with digital projection and live verification access via www.indiaglobalexpo.com.

  • Sellers reserve precise, pre-scheduled time slots inside each Buyers Office
  • Closed deals route directly to the exclusive networking lounge
  • Country-Specific Trade Pavilions host foreign delegations, embassies and export promotion councils across the 195-country reach
IFIC — The Founding Importers Community

Guaranteed access to verified demand

The IFIC (IGEN Founding Importers Community) is the primary acquisition hook for sellers and exporters, aggregating international purchasing directors, global retail chains and foreign trade clearinghouses across 195 countries — giving sellers guaranteed access to verified international demand pools.

Seller presentation tracks

Three formats designed to compress the sales cycle

Solo Matchmaking Slots

20-minute dedicated technical and contract-term sessions

Joint Complementary Slots

Two non-competing sellers present a unified solution

Host-Your-Own-Buyer Track

Premium sellers bring their own legacy clients to close stalled deals

Deal-closure hospitality & performance incentives

Built for closing, not just meeting

Deal-closure infrastructure includes Private Executive Lunch Meetings for up to three key buyers, and restricted VIP Cocktail & Dinner Sessions following Day 1.

  • Exhibition Booth Escalation — strong-performing sellers earn a complimentary upgrade to a full exhibition booth
  • Founding Member Advantage — lifetime preferential matching priority, VIP hosted buyer roundtable invitations, and ongoing platform discounts
Hourly sponsorship model

228 sellable hourly slots per city, four tiers

Platinum (Main Stage)

₹30 Lakhs/hour · 12 slots · ₹3.60 Cr per city

Diamond (Sector Hubs)

₹15 Lakhs/hour · 48 slots · ₹7.20 Cr per city

Gold (Roundtables)

₹6 Lakhs/hour · 72 slots · ₹4.32 Cr per city

Silver (Tech Pods)

₹2.5 Lakhs/hour · 96 slots · ₹2.40 Cr per city

Sourcing leverage

A confirmed procurement mandate, 90 days in advance

VBEM's SCM Partner Network extracts a buyer's confirmed 12-month procurement mandate 90 days in advance, published as a finite tracking ID on www.indiaglobalexpo.com and broken into scheduled hourly sessions — so sellers pay premium rates to book access to a buyer whose budget is already confirmed.

SCM Elite Partner compensation

Three tiers for independent sourcing professionals

Associate Consultant

₹7,500 per buyer · 3% commission · Regional Host City Access

Managing Architect

₹12,500 per buyer · 5% commission · 3-City Hosted Travel Package

Ecosystem Director

₹20,000 per buyer · 7.5% commission · 6-City Circuit + Whitepaper Slot

Data profile & verification

No unverified brokers, no speculative suppliers

Buyer data required: industry classification, procurement mandate, purchasing budget range, delivery timelines, quality certifications, decision-maker details. Seller data required: production capacity metrics, product/material catalogues, quality certifications, export/logistics footprint, unique value proposition.

No unverified brokers or speculative suppliers are permitted on the Buyers Office floor; every movement requires a confirmed booking reference, and SCM payouts release only after a referred buyer physically checks in.

Founding member alert

Only 228 hourly slots exist per city — 1,368 across the 6-city circuit. Platinum Main Stage hours are capped at 12 per city. Once a city's Buyers Office hours are booked, they are gone — there is no second inventory release. Founding Members lock lifetime preferential matching priority before public EOI opens.

Titan and Sonata booth at ICE Mega Expo — visitors exploring branded watch displays
From the ICE Mega Expo floor

Proven retail energy, decades in the making

The Titan and Sonata booth at ICE Mega Expo showcases impressive customer engagement, driven by striking banners promoting discounts of up to 40% on branded watches. Visitors eagerly explore display counters while representatives assist with product selections and offer insights into exclusive expo deals.

The vibrant branding and elegant lifestyle visuals create a premium shopping atmosphere that elevates interest and purchasing confidence. Continuous foot traffic and active inquiries reflect strong buying momentum fueled by limited-time promotional pricing — this booth remains a major driver of strong sales at the expo.

Reserve Your Slot in the VBEM Business Engine

Every White Paper builds knowledge. Every Award builds recognition. Every VBEM slot builds revenue.

  • Submit your Expression of Interest to lock hourly sponsorship inventory
  • Secure Buyers Office access before the next city closes
  • Apply for a verified buyer or seller matching profile
  • Founding Members lock lifetime preferential matching priority
Whirlpool pavilion at ICE Mega Expo — blue and yellow booth with Ice Magic branding
From the ICE Mega Expo floor

A standout destination on the show floor

The Whirlpool lit up the ICE Mega Expo with its bold blue-and-yellow presence, highlighting the brand’s iconic Ice Magic series and a range of next-gen home appliances. Visitors gathered to experience Whirlpool’s blend of technology, style, and everyday convenience—each product designed to make modern living smoother and smarter.

With its vibrant ambiance and interactive displays, the pavilion captured the expo’s spirit of innovation, reliability, and customer-centered design, becoming a standout destination on the show floor.

FAQs

Frequently asked questions

IGEN VBEM is a structured business matchmaking platform where pre-vetted buyers and qualified sellers engage in planned, one-to-one commercial negotiations through automated, data-matched schedules inside dedicated sector Buyers Offices.

VBEM is the Business Engine that runs concurrently with Day 1 Viksit Bharat Conferences (Knowledge Engine) and Day 2 Viksit Bharat Awards (Recognition Engine) in every city, converting ideas and recognition into measurable trade pipelines.

Buyers include corporate procurement directors, OEM purchasing teams, PSU supply chain managers, international importers via the IFIC network, EPC contractors, retail sourcing executives and municipal infrastructure heads.

Sellers include verified MSMEs, technology startups, industrial manufacturers, component exporters, specialised software providers and raw material suppliers seeking enterprise or international contracts.

Independent SCM and procurement professionals onboard enterprise buyers using their existing networks, earning fixed sourcing fees, transaction commissions, multi-city travel access and platform honours across three tiers.

Every participant completes an onboarding profile on www.indiaglobalexpo.com. The matching system aligns buyers' purchasing mandates with sellers' verified capabilities, and final agendas release 15 days before the event.

Yes — through the Host-Your-Own-Buyer track, a premium seller can host their own target accounts at the venue, using IGEN's national-mission branding to help close stalled deals.

Each city offers 228 hourly slots across Platinum, Diamond, Gold and Silver tiers over 12 monetisable hours, generating ₹17.52 Crores per city and ₹105.12 Crores across the 6-city circuit.

Success is measured by verified buyers checked in, 1:1 meetings completed, trackable pipelines generated and long-term subscription conversions on www.indiaglobalexpo.com — not by overall attendance.

Submit your Expression of Interest as a Sponsor, Buyer, Seller or SCM Partner using the button above, and the IGEN VBEM team will confirm your city, tier and matching profile.

VB World is a business ecosystem and platform operated by M/s India Global Expo News Platform Pvt. Ltd. The legal entity name, corporate identification details, registered address and official contact channels are always available to stakeholders — the legal identity behind a digital platform should never be hidden.

IGEN World is part of the digital ecosystem operated by M/s India Global Expo News Platform Pvt. Ltd., providing a year-round digital layer for business visibility, industry information, networking, knowledge and ecosystem engagement.

One ecosystem · Why IGEN World

The Six-Platform Growth Engine — Benefits of Every IGEN Platform

Every platform amplifies the next — visibility compounds into recognition, recognition into trade, trade into influence. As a single AI-powered platform, every module delivers measurable benefits for your business from day one.

IGEN News
01

IGEN NEWS

AI-Powered Business Visibility & Authority Platform

AI-searchable business news and trade intelligence for companies, leaders and experts across 50 sectors.

  • Build a permanent digital presence for your company across 195 countries
  • Become discoverable on AI search platforms, business search engines and knowledge graphs
  • Establish founders and CXOs as industry thought leaders
  • Publish verified company updates, insights and expertise
  • Improve credibility with customers, investors and partners
  • Increase organic business enquiries through structured AI visibility
  • Showcase products, services and achievements in one trusted location
  • Strengthen brand authority across 50 sectors and 1,300+ industries
  • Gain long-term digital assets instead of short-lived advertisements
  • Position your organisation where decision-makers actively search
Explore IGEN News →
IGEN Expo — modern trade show exhibition floor with busy attendees
02

IGEN EXPO

AI-Powered Global Trade Discovery Platform

Monthly AI-powered digital trade exhibitions connecting Indian exporters to 195 global markets.

  • Connect with verified buyers across 195 countries
  • Discover verified suppliers from India and around the world
  • Participate in monthly digital exhibitions instead of waiting for annual expos
  • Receive qualified RFQs from genuine buyers
  • Schedule business meetings through integrated matchmaking
  • Showcase unlimited products throughout the exhibition cycle
  • Increase export opportunities through AI-powered discovery
  • Access India-to-World and World-to-India trade corridors
  • Reduce customer acquisition costs
  • Generate business opportunities 365 days a year
Explore IGEN Expo →
Viksit Bharat Awards
03

IGEN AWARDS

Recognition & Trust Platform

National industry recognition across 50 sectors, 1,300+ industries and 6 Indian cities.

  • Build trust through industry recognition
  • Differentiate your brand from competitors
  • Enhance corporate reputation
  • Earn recognised industry certifications
  • Gain extensive media visibility
  • Strengthen employer branding
  • Increase investor confidence
  • Celebrate business excellence across multiple sectors
  • Become part of the Hall of Fame
  • Amplify credibility through the IGEN ecosystem
Explore IGEN Awards →
Viksit Bharat Conferences
04

IGEN CONFERENCES

Thought Leadership & Industry Influence Platform

42 policy dialogues bringing government, industry, academia and investors together across 6 cities.

  • Speak alongside industry leaders
  • Influence national industry conversations
  • Build executive visibility
  • Network with policymakers, investors and business leaders
  • Share research and innovation
  • Generate strategic partnerships
  • Position your organisation as an industry authority
  • Participate in India's largest knowledge-sharing ecosystem
  • Access sector-specific discussions
  • Create lasting business relationships
Explore Conferences →
IGEN Technology — part of IGEN World's AI-powered platform for innovation
05

IGEN TECHNOLOGY

AI Intelligence Layer

10 proprietary AI engines powering the intelligence layer of the entire ecosystem.

  • AI-powered business discovery
  • Smart stakeholder matching
  • Better search visibility
  • Automated taxonomy classification
  • AI-driven business intelligence
  • Corporate authority scoring
  • Recognition engine
  • Knowledge graph integration
  • Faster opportunity discovery
  • Continuous platform intelligence
Explore Technology →
IGEN Social Impact
06

SOCIAL IMPACT

Nation-Building Engine

MSME empowerment, women entrepreneurship and youth development at national scale.

  • Support MSME growth
  • Empower women entrepreneurs
  • Encourage startup innovation
  • Generate employment opportunities
  • Promote sustainable development
  • Build inclusive economic growth
  • Strengthen ESG initiatives
  • Enable government collaboration
  • Measure real impact
  • Contribute to Viksit Bharat 2047
Explore Social Impact →
Our Legacy

ICE Track Record: Three Decades of Milestones (1995–2010)

Every exhibition year built on the last — a documented history of growth, innovation and trust that IGEN World carries forward today.

ICE- 2003 exhibition, 2003
ICE- 2003
2003Exhibition Year

ICE- 2003

A defining moment in the evolution of ICE arrived in 2003, when the exhibition welcomed visitors into a sleek, contemporary entrance framed by trusted brands like LG, Reliance Securities, and Prime Securities. The soft blue façade, illuminated by warm lights, created an inviting glow that guided thousands toward an experience crafted with precision and purpose. As attendees stepped inside, they discovered a showcase that blended innovation, lifestyle, and consumer aspirations like never before. ICE 2003 solidified the exhibition’s reputation as a place where leading brands connected with eager audiences—marking another milestone in its journey of shaping India’s consumer culture.

ICE- 2004 exhibition, 2004
ICE- 2004
2004Exhibition Year

ICE- 2004

A refreshing new chapter unfolded in ICE 2004, as the exhibition stepped confidently into an era shaped by India’s growing mobile revolution. With Reliance IndiaMobile taking center stage, the entrance came alive with bold teal visuals, dynamic branding, and energetic imagery that captured the excitement of a nation connecting faster than ever before. Visitors walked up the red steps into an atmosphere buzzing with possibility—where technology, lifestyle, and modern communication blended seamlessly. ICE 2004 wasn’t just an exhibition; it was a moment that celebrated change, progress, and the beginning of a more connected future for every consumer who walked through those doors.

ICE- 2004 exhibition, 2004
ICE- 2004
2004Exhibition Year

ICE- 2004

A memorable milestone in the evolution of ICE came in 2004, when the exhibition embraced the joyous spirit of Diwali and transformed itself into a festive celebration of consumer lifestyle and family experiences. The entrance—lit with warm lights, star motifs, and cheerful colours—welcomed thousands of visitors who arrived with excitement to explore the season’s latest innovations. As people streamed in from bustling queues and busy streets, the atmosphere felt electric, blending festive cheer with India’s growing passion for modern consumer products. ICE 2004 stood out not just as an exhibition, but as a Diwali destination—where families discovered new trends, brands connected with eager shoppers, and the entire event glowed with the promise of celebration and progress.

Proven Loyalty

The Exhibition Brands Choose Again and Again

Three decades of repeat investment from India's biggest names is the clearest proof of ICE Mega Expo's exhibition value.

Škoda pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Škoda BRAND for the Brand Promotions and Sales Growth of Škoda BRAND & Škoda PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Škoda Brand Investment at ICE Mega Expo
160 sq ft stall

Škoda Brand Stall at ICE Exhibitions

Škoda commanded an elegant presence at the ICE Mega Expo, showcasing its legacy of precision engineering and smarter mobility. A strategic investment of ₹48 lakhs allowed the automotive leader to deepen buyer trust and expand its regional market footprint. At the ICE Mega Expo, Škoda stood out with an air of quiet confidence, showcasing a legacy shaped by precision engineering and long-standing trust. Visitors were drawn to Škoda’s understated sophistication—cars crafted with purpose, practicality, and dependable performance. Every detail echoed the brand’s belief in smarter, simpler mobility, where innovation supports real-world needs. The experience at the ICE Mega Expo reinforced what customers value most: with Škoda, peace of mind is not a promise, but a standard delivered on every Journey.

Prestige pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Prestige BRAND for the Brand Promotions and Sales Growth of Prestige BRAND & Prestige PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Prestige Brand Investment at ICE Mega Expo
160 sq ft stall

Prestige Brand Stall at ICE Exhibitions

Prestige turned the ICE Mega Expo into a dynamic showcase of culinary innovation, capturing the attention of eager homemakers. Backed by a strategic investment of ₹48 lakhs, the brand successfully accelerated customer conversion and strengthened its marketplace leadership. The Prestige booth at ICE Mega Expo is bustling with enthusiastic shoppers exploring a wide range of cookware and kitchen appliances under strong promotional displays. The brand’s promise, “No one worries for a cheaper kitchen!”, reinforces exceptional value supported by attractive expo-exclusive offers. Customers eagerly examine premium pressure cookers, non-stick sets, and electric appliances while interacting with sales representatives for the best deals. The crowded counters and active product handling reflect rapid conversion and strong purchase intent fueled by competitive pricing. With consistent footfall and high sales velocity, Prestige stands out as a leading driver of huge sales for branded household products at the expo.

TVS Motor pavilion at ICE Mega Expo

₹43.2 Lakhs ($52,048) invested by TVS Motor BRAND for the Brand Promotions and Sales Growth of TVS Motor BRAND & TVS Motor PRODUCTS at ICE EXHIBITIONS

₹43.2 Lakhs ($52,048)TVS Motor Brand Investment at ICE Mega Expo
144 sq ft stall

TVS Motor Brand Stall at ICE Exhibitions

TVS Motor redefined the future of urban mobility at the ICE Mega Expo, captivating commuters and automotive enthusiasts alike. Backed by a strategic investment of ₹43.2 lakhs, the brand seamlessly deepened consumer trust and reinforced its engineering excellence. The TVS Motor Company pavilion at the ICE Mega Expo stood out with its sleek, modern design and strong brand presence. Visitors were welcomed into a spacious, well-organized setup that reflected TVS’s commitment to engineering excellence and rider-centric innovation. The steady movement of attendees—ranging from enthusiasts to everyday commuters—highlighted the trust and recognition the brand commands. Engaging discussions around performance, reliability, and evolving mobility showcased TVS’s leadership in shaping the future of two-wheeler technology. The pavilion embodied the brand’s core promise: mobility that is intelligent, dependable, and crafted for today’s dynamic world.

Electrolux pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Electrolux BRAND for the Brand Promotions and Sales Growth of Electrolux BRAND & Electrolux PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Electrolux Brand Investment at ICE Mega Expo
160 sq ft stall

Electrolux Brand Stall at ICE Exhibitions

Electrolux redefined modern household convenience at ICE Mega Expo, capturing the crowd's attention with its trusted range of washing systems and home solutions. A strategic investment of ₹48 lakhs successfully reinforced its commitment to reliable, practical innovation. The Electrolux at the ICE Mega Expo drew considerable interest as visitors gathered to explore the brand’s trusted range of home solutions. From dependable washing systems to thoughtfully designed appliances, attendees enjoyed a hands-on experience that reflected Electrolux’s focus on reliability and everyday ease. The steady interactions and genuine curiosity among visitors captured the expo’s true spirit—bringing practical innovation to life and helping families discover smarter ways to experience peace of mind.

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