P3 — Branding

Seen at Every Touchpoint That Matters.

P3 — Branding delivers on-stage, digital and media presence for sponsors across all 6 Viksit Bharat Awards ceremony cities, maximising brand visibility at every touchpoint.

6
City ceremonies
1
On-stage placement
1
Digital & media reach
50
Sector visibility
What is P3 — Branding

Physical, digital, media touchpoints

The branding product ensuring sponsor visibility across physical, digital and media touchpoints during Viksit Bharat Awards ceremonies.

  • On-stage ceremony branding
  • Digital and media brand presence
Why it matters

Full sponsorship value delivery

However, sponsorship without visible branding execution underdelivers; this product ensures comprehensive branding execution.

  • Ensures full sponsorship value delivery
  • Comprehensive multi-touchpoint execution
How it works

Prepared, deployed, featured

IGEN places branding assets on-stage, across digital ceremony platforms, and within media coverage tied to each ceremony — see viksitbharatawards.com.

  • Step 1: Branding assets prepared
  • Step 2: Deployed on-stage and digitally
  • Step 3: Featured in media coverage
Who it's for

Sponsors at any tier

Sponsors at any tier seeking maximum visible brand presence during Viksit Bharat Awards ceremonies.

  • Sponsors across all tiers
  • Brands seeking visible ceremony presence
Branding touchpoints

Stage, screen, livestream, press

Stage and digital screen placement

Livestream and press amplification

Unique IGEN advantage

National multi-city brand reach

Branding spans all 6 cities simultaneously, offering national reach unmatched by single-event branding packages.

  • National multi-city brand reach
Included with sponsorship tiers

Scope varies by tier

Branding rights and scope vary according to the sponsorship tier selected under P2.

Success outcomes

Brand recall, media impressions

As a result, sponsors report significant brand recall and media impression volume following ceremony branding execution.

  • Strong brand recall and impressions
Media kit support

Backed by IGEN's press resources

Additionally, IGEN's media kit and press relations resources support branding execution.

Customisation options

City and sector-specific

Notably, sponsors can tailor branding packages to specific cities or sector spotlight ceremonies.

  • City and sector-specific customisation
Get started

How to get started

Submit your Expression of Interest to activate your branding package alongside your sponsorship tier.

  • Submit your EOI — Viksit Bharat Awards
  • Select your branding package
  • Activate your ceremony presence

Founding member alert

Founding-cycle branding placements close per ceremony city. Premium on-stage positions close as sponsorship tiers fill. Charter branding pricing closes at the inaugural cycle’s conclusion. Don’t miss your window — submit your EOI.

Make Your Brand Impossible to Miss.

On-stage, digital and media branding across all 6 IGEN Awards cities.

  • On-stage, digital and media branding
  • Reach across all 6 ceremony cities
  • Supported by IGEN's media kit
  • Founding-cycle branding available now
FAQs

Frequently asked questions

A product ensuring sponsor visibility across on-stage, digital and media touchpoints during Viksit Bharat Awards ceremonies.

Sponsors at any tier under the P2 — Sponsorship product.

Stage backdrops, digital screens, ceremony livestreams, press coverage and social media amplification.

Branding can span all 6 Viksit Bharat Awards ceremony cities simultaneously.

Yes, branding rights and scope vary according to the selected sponsorship tier.

Yes, packages can be tailored to specific cities or sector spotlight ceremonies.

Significant brand recall and media impression volume following ceremony execution.

Yes, branding execution is supported by IGEN's media kit and press relations resources.

Yes, branding scales with sponsorship tier, including lower-tier options.

Submit your Expression of Interest at igenworld.com/eoi/?platform=igen-awards&product=p3.

VB World is a business ecosystem and platform operated by M/s India Global Expo News Platform Pvt. Ltd. The legal entity name, corporate identification details, registered address and official contact channels are always available to stakeholders — the legal identity behind a digital platform should never be hidden.

IGEN World is part of the digital ecosystem operated by M/s India Global Expo News Platform Pvt. Ltd., providing a year-round digital layer for business visibility, industry information, networking, knowledge and ecosystem engagement.

Exhibition Archives

Grand Entrances of ICE Mega Expo

The entrance to ICE Mega Expo has always set the tone — a landmark of scale, branding and ambition, captured across three decades of exhibitions.

Grand entrance of ICE Mega Expo, 1995 - 2010
1995 - 2010

India’s first-ever LCD/LED Mega Dome at ICE

India’s first-ever LCD/LED Mega Dome at ICE set a transformative benchmark in tech-focused exhibitions, offering visitors an immersive experience curated by TMC. Showcasing a vast range of cutting-edge displays from leading global brands, the Mega Dome became a hub of innovation, exploration, and hands-on learning. Crowds moved through a dynamic environment filled with live demos, interactive product zones, and expert guidance—reflecting TMC’s commitment to “Touching Homes & Hearts” through technology that elevates everyday living. This landmark initiative not only redefined consumer engagement but also strengthened India’s position as a rapidly evolving digital marketplace.

Proven Loyalty

The Exhibition Brands Choose Again and Again

Three decades of repeat investment from India's biggest names is the clearest proof of ICE Mega Expo's exhibition value.

Škoda pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Škoda BRAND for the Brand Promotions and Sales Growth of Škoda BRAND & Škoda PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Škoda Brand Investment at ICE Mega Expo
160 sq ft stall

Škoda Brand Stall at ICE Exhibitions

Škoda commanded an elegant presence at the ICE Mega Expo, showcasing its legacy of precision engineering and smarter mobility. A strategic investment of ₹48 lakhs allowed the automotive leader to deepen buyer trust and expand its regional market footprint. At the ICE Mega Expo, Škoda stood out with an air of quiet confidence, showcasing a legacy shaped by precision engineering and long-standing trust. Visitors were drawn to Škoda’s understated sophistication—cars crafted with purpose, practicality, and dependable performance. Every detail echoed the brand’s belief in smarter, simpler mobility, where innovation supports real-world needs. The experience at the ICE Mega Expo reinforced what customers value most: with Škoda, peace of mind is not a promise, but a standard delivered on every Journey.

Prestige pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Prestige BRAND for the Brand Promotions and Sales Growth of Prestige BRAND & Prestige PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Prestige Brand Investment at ICE Mega Expo
160 sq ft stall

Prestige Brand Stall at ICE Exhibitions

Prestige turned the ICE Mega Expo into a dynamic showcase of culinary innovation, capturing the attention of eager homemakers. Backed by a strategic investment of ₹48 lakhs, the brand successfully accelerated customer conversion and strengthened its marketplace leadership. The Prestige booth at ICE Mega Expo is bustling with enthusiastic shoppers exploring a wide range of cookware and kitchen appliances under strong promotional displays. The brand’s promise, “No one worries for a cheaper kitchen!”, reinforces exceptional value supported by attractive expo-exclusive offers. Customers eagerly examine premium pressure cookers, non-stick sets, and electric appliances while interacting with sales representatives for the best deals. The crowded counters and active product handling reflect rapid conversion and strong purchase intent fueled by competitive pricing. With consistent footfall and high sales velocity, Prestige stands out as a leading driver of huge sales for branded household products at the expo.

TVS Motor pavilion at ICE Mega Expo

₹43.2 Lakhs ($52,048) invested by TVS Motor BRAND for the Brand Promotions and Sales Growth of TVS Motor BRAND & TVS Motor PRODUCTS at ICE EXHIBITIONS

₹43.2 Lakhs ($52,048)TVS Motor Brand Investment at ICE Mega Expo
144 sq ft stall

TVS Motor Brand Stall at ICE Exhibitions

TVS Motor redefined the future of urban mobility at the ICE Mega Expo, captivating commuters and automotive enthusiasts alike. Backed by a strategic investment of ₹43.2 lakhs, the brand seamlessly deepened consumer trust and reinforced its engineering excellence. The TVS Motor Company pavilion at the ICE Mega Expo stood out with its sleek, modern design and strong brand presence. Visitors were welcomed into a spacious, well-organized setup that reflected TVS’s commitment to engineering excellence and rider-centric innovation. The steady movement of attendees—ranging from enthusiasts to everyday commuters—highlighted the trust and recognition the brand commands. Engaging discussions around performance, reliability, and evolving mobility showcased TVS’s leadership in shaping the future of two-wheeler technology. The pavilion embodied the brand’s core promise: mobility that is intelligent, dependable, and crafted for today’s dynamic world.

Electrolux pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Electrolux BRAND for the Brand Promotions and Sales Growth of Electrolux BRAND & Electrolux PRODUCTS at ICE EXHIBITIONS

₹48 Lakhs ($57,831)Electrolux Brand Investment at ICE Mega Expo
160 sq ft stall

Electrolux Brand Stall at ICE Exhibitions

Electrolux redefined modern household convenience at ICE Mega Expo, capturing the crowd's attention with its trusted range of washing systems and home solutions. A strategic investment of ₹48 lakhs successfully reinforced its commitment to reliable, practical innovation. The Electrolux at the ICE Mega Expo drew considerable interest as visitors gathered to explore the brand’s trusted range of home solutions. From dependable washing systems to thoughtfully designed appliances, attendees enjoyed a hands-on experience that reflected Electrolux’s focus on reliability and everyday ease. The steady interactions and genuine curiosity among visitors captured the expo’s true spirit—bringing practical innovation to life and helping families discover smarter ways to experience peace of mind.

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